Campaign Manager
Bitstamp, Slovenia
Job Description
Bitstamp is the original cryptocurrency exchange.
We started small in 2011, with just two laptops and big aspirations. Fast forward to today and we have grown to serve over 5 million clients across the globe, who benefit from our commitment to security, transparency and regulation. Whether it’s through our intuitive web and mobile apps or arsenal of industry-leading APIs, Bitstamp is where crypto enters the world of finance.
Our success is a result of the innovative ideas, talented individuals, and passion of our team. Together, we have helped shaped the crypto industry and continue to do so. We are always on the lookout for new talent and crypto-curious thinkers who share our passion for the future of finance.
As Campaign Manager you will be responsible for overseeing our paid marketing media activities, collaborating closely with our media agency, and developing and executing effective paid marketing strategies. Additionally, you will coordinate with our PR agency and internal teams to synchronize and optimize PR activities.
The benefits of Life at Bitstamp
- Work from home or other location that allows you to be most productive.
- Generous home-office allowances upon joining to help set up your home space.
- Incentives: Financial Rewards, Bitstamp Employee Annual Awards, Employee Incentive program (EIP) etc.
- Sports and cultural activities, pet-friendly offices, a full fridge, teambuilding events, Bitstamp parties.
What you'll do
- Manage and optimize paid marketing media activities to drive new customer acquisition.
- Collaborate and work closely with our media agency to develop and implement effective paid marketing campaigns that align with our business objectives.
- Work closely with the Product Marketing, Brand amp; Creative teams to ensure a deep understanding of our products/services and align messaging across creatives with marketing campaigns.
- Develop and maintain media plans, ensuring alignment with budgets and strategic objectives.
- Monitor campaign performance, analyze key metrics, and provide regular performance reports and insights to stakeholders.
- Coordinate weekly PR syncs to ensure alignment between marketing and PR activities.
- Collaborate with internal teams and external PR agencies to execute PR activities effectively.
- Stay up-to-date with industry trends and best practices in paid media and PR to continuously optimize campaigns and strategies.
On day one you'll bring
- Bachelor's degree in Marketing, Advertising, Communications, or related field.
- Proven experience min 5 years in campaign management, paid media, or related roles.
- Having a background in a media agency and experiencing client-side is highly advantageous.
- Strong understanding of digital marketing channels and platforms, including Google Ads, Appstore Ads, Social Media Ads, etc.
- Excellent analytical skills with the ability to interpret data and make data-driven decisions.
- Exceptional communication and interpersonal skills with the ability to collaborate effectively with internal and external stakeholders.
- Detail-oriented with strong organizational and project management skills.
- Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.
- Experience working with media and PR agencies is a plus.
- Proficiency in Microsoft Office Suite and marketing analytics tools.